Cross-Border Market Entry
We have taken companies from CEE into Western Europe and in the other direction. We know which assumptions get founders into trouble early, and how to avoid them without losing 18 months of budget.
Helecom Group · Vienna
You have built something worth taking further.
We know how to take it there.
Helecom Group brings capital and counsel to founders expanding across Europe. We have operated on both sides of the market for over twenty years, advising companies on cross-border growth, and backing the ones worth building.
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Advisory
Strategy and market access for companies ready to move.
Explore02
Invest
Early-stage conviction capital, with an operator’s view on every deal.
Explore03
Shop
Curated product from the Helecom network.
VisitAdvisory — capabilities
Advisory
Most advisors tell you what to do.
We have already done it.
Most founders reaching a new market face the same problem: the advice they need is not available from someone who has actually operated in that market. Helecom Advisory exists for that exact moment. We work with growth-stage companies expanding across European borders, bringing 20 years of operational experience to every engagement, not just a framework.
That is exactly where we work, the point where the next market feels just out of reach.
Agility & Organisational Design
Scaling a team across markets requires more than hiring. We help leadership structures, communication patterns and decision-making frameworks keep pace with the growth of the business.
Strategy & Commercial Architecture
Revenue architecture, go-to-market design and commercial strategy built around your actual stage, sector and competitive position, not a generic playbook applied to your situation.
Invest — network
Invest
We invest in founders we would work alongside.
And we work alongside the ones we back.
Founder · Group Principal · Helecom Group
Peter Helesic
Peter founded Helecom in Vienna over twenty years ago with a clear thesis: that the most valuable thing you can give a founder is not a framework or a report, but someone who has operated in the market they are trying to enter and is willing to stay involved until the outcome is clear.
As principal investor and an active co-investor within the Danube Angels network (35 members, CEE-DACH), Peter brings capital, personal network and hands-on strategic support to every company he backs. His track record spans manufacturing, technology, professional services and consumer sectors across Austria, Germany, Slovakia, Czech Republic and Hungary, with extended EMEA reach through a strategic partnership with EMEA Business Group, and UK capital access through StepUpp Ventures in London.
Twenty years. Both sides of the market. Still picking up the phone.
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Years operating
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Countries active
CEE
StepUpp Ventures
EMEA
Business Group
Angel Network · CEE / DACH
Danube Angels
Peter is an active co-investor within the Danube Angels network, a structured angel co-investment platform with 200+ active members across the CEE and DACH region. Through Danube Angels, investors can participate in curated opportunities from EUR 1,000.
Strategic Partner · EMEA
EMEA Business Group
Market intelligence and business advisory for corporations operating across Europe, Middle East and Africa. Trusted by Microsoft, Visa, Nestlé, Pfizer, Google and Red Bull. Helecom is a member of the EMEA Business Group network.
Strategic Partner · United Kingdom
StepUpp Ventures
London-based venture studio co-founded with Helecom. Makes early-stage startups investor-ready in 90 days, with direct access to UK VC networks and institutional capital. Based in Marylebone, London.
Client experience
In their words
What happens when you have the right person opening the right doors.
“Peter realised that my business model lends itself to be scaled and extended to the CEE countries. Not even the pandemic could stop him from exploring avenues across multiple markets. Our relationship has since moved from client and advisor to business partnership.”
“Helecom brings good value and experience to our company. The development our team reached in 6 to 8 months is visible. They also bring valuable business connections and sales experience, which helps our company perform over our competitors.”
“Qualified and very good market research with highly professional presented results. Great business partner, people who go the extra mile.”
“Peter helped me organise all necessary M&A advisory services where the result was a suitable acquisition target for our Czech market entry. Positive experience with a passionate expert from the first step.”
The team
The Team
People who have built, backed and advised.
Every person at Helecom has operated in the markets they advise on.
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Paul Putz
CEO & FOUNDER · Danube Angels
Invest
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Nenad Pacek
CEO & Founder · EMEA Business Group
Advisory
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Daniela Mikolasek
Head of e-Commerce
Shop
Journal
Journal
What we are thinking about.
Perspectives on cross-border growth, early-stage investment and building companies that last, from the people doing the work.
Advisory · Featured
Building durable advantage in European markets — what founders consistently underestimate
The positioning decisions made in the first six months of a market entry often define the ceiling of the business for years. Most founders know this in principle. Very few act on it in time.
April 4, 2026
January 10, 2025
December 3, 2024
Work with us
If you are building something serious in Europe, let's talk.
We take a small number of advisory relationships each year. If the timing is right, one conversation can open more doors than six months of trying alone.
get in touch
helesic@helecom.eu